02 January 2009

No Hype Tip #1 for Marketing Your Practice in 2009

Tip #1 -- Do What Fits Your Personality

A lot of marketing advice takes a shotgun / shoehorn approach. That is, it pretends that you have to manically do everything even when many things don't fit your personality.

Don't do that.

Instead, take the time today to brainstorm a list of marketing activities that you'd have fun doing, that fuel your creativity and feed your spirit. If your true personality shines through in these ideas, your ideal clients will feel that energy and be attracted to it.
  • So, are you an introvert or an extrovert?
  • Are you a morning person or more of a lunch / afternoon individual?
  • Do you express yourself best in writing or speaking? Take these features and more into account when you brainstorm your list.
Bonus coaching tip: Think you don't have time to do this exercise today? Try this:
Brainstorm only while drinking a cup of tea or coffee.
Or, brainstorm only for 10 minutes.

That's enough. Really. Trust your mindbodyspirit to resonate with what's right for you.

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